Fruit of the Loom is an American company that manufactures clothing, particularly underwear. The company\'s world headquarters is in Bowling Green, Kentucky. Since 2002 it has been a subsidiary of Berkshire Hathaway.Fruit of the Loom is an American company that manufactures clothing, particularly underwear. The company\'s world headquarters is in Bowling Green, Kentucky. Since 2002 it has been a subsidiary of Berkshire Hathaway.