Enterprise Rent A Car is an ongoing American success story. Our guiding principles and humble beginning revolve around personal honesty and integrity. We believe in strengthening our communities one neighborhood at a time serving our customers as if they were our family and rewarding hard work. These things are as true today as they were when we were founded in 1957.Enterprise Rent A Car is an ongoing American success story. Our guiding principles and humble beginning revolve around personal honesty and integrity. We believe in strengthening our communities one neighborhood at a time serving our customers as if they were our family and rewarding hard work. These things are as true today as they were when we were founded in 1957.